Category: online

The media shift – From paper to digital

It is no secret that a large shift is happening in the media landscape. New and existing companies are making drastic changes to their strategy to cope with the spaghetti strings that is the internet. So what is happening, and who is causing it?   The answer to that question

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Loss-Aversion in E-Commerce

The fear of “Missing out” on something is part of our human nature. A lot of studies even say that loss is twice as powerful as gain. So how can we make use of this and increase the amount of people doing the thing we want them to do? This article will

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