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Category: sales

sign2pay

Sign2Pay: m-commerce purchases with your signature

Today an interesting company named Sign2Pay came to give us an introduction into bio-metric validation, and to be more specific: it’s application in m-commerce (mobile commerce). This mostly applies to mobile commerce since you need a touch screen for this kind of validation, typing in your signature or using a mouse to do

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Loss-Aversion in E-Commerce

The fear of “Missing out” on something is part of our human nature. A lot of studies even say that loss is twice as powerful as gain. So how can we make use of this and increase the amount of people doing the thing we want them to do? This article will

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